TU’s Core Values
Core values are the foundation of any successful organisation. They shape behaviour, guide decision-making and ensure everyone is aligned toward the same goals. At Tech Unlimited (TU), we are proud to be a new distributor with old values—values that put people, partnerships and long-term success first. As we continue to grow, even during challenging times, our core values help define what makes TU different and ensure we consistently deliver meaningful value to our customers and brands.
What Makes Tech Unlimited, TU
A person or organisation’s core values are the principles they view as central to how they operate. These values influence behaviour, decision-making and the way relationships are built. At Tech Unlimited, our values are more than words—they are the foundation of everything we do.
Although TU is a young business, our approach is rooted in experience and integrity. We focus on building brands within independent sales channels, delivering a value-add approach for both our vendors and our customers. Even during the challenges of a global pandemic, our values continue to guide our decisions and define our behaviour.
Our Five Core Values
Knowledge
With decades of combined channel experience, we believe knowledge is key to success. We actively share insight, expertise and guidance to help our customers grow their businesses.
Community
We see ourselves as part of a wider community—working collaboratively with resellers, vendors and partners. Strong relationships drive stronger outcomes.
Customer-Centric
Everything we do starts with the customer. From flexible solutions to personal service, we focus on creating positive experiences and adding real value at every interaction.
Trust
Trust is earned through consistency, transparency and reliability. We work hard to build long-term partnerships based on honesty and mutual respect.
Passion
We are passionate about the channel, our brands and our customers. This passion fuels our energy, commitment and drive to do things differently—and better.
These values define how we work as a team and how we form long-lasting relationships with our customers. They support our vision and ensure TU continues to deliver meaningful, value-driven distribution.
To find out more about Tech Unlimited or to start a conversation, speak to our friendly sales team today at sales@techunlimited.co or contact Sunil Jina on 07762 098293.